The email header read -
"OUR MOST RECENT BUYER TOOK ADVANTAGE OF THIS SPECIAL, WHY SHOULDN'T YOUR CLIENT?"
This email was sent by the Community Sales Managerof Heritage Creek to Realtors in Sussex County, Delaware. That recentbuyeris one of our clients. They were able to take advantage of a great opportunity by being in the right place at the right time.
New Home Site
Because we work with all of the new home communities and active adult communities throughout the area, we stay informed about any special offers.
If you are ready and able to buy, we know how to ask the right questions and how to evaluate the different offers. The offers change rapidly and yet the best deals fall into one of two categories:
- Inventory Homes - the result of a builder getting too far ahead of the market. The longer they sit, the better the deal. Most builders are only building to sales these days but there are occasional inventory homes for sale at a really great price.
- The Next Buyer - or what I like to call the "one deal at a time" specials. Until a builder feels that the traffic and sales are where they should be, they will offer a special deal that helps them as well. For example, if there is one lot left on the main steet, that might be the "Special" deal. Not the lot in the back of Phase II, but this one he wants to build on next.
Some deals are not really new deals at all. Some builders have so many special offers in their advertising and marketing but they all boil down to the same thing. You need to know what works for you and you need to be represented by a knowledgeable Buyer Agent who knows what the real deals are and how to negotiate on your behalf.